Why use a REALTOR®? Home > Why use a REALTOR®? Many consumers consider selling their home directly, but eventually turn to REALTORS®. Smart home sellers realize they need the expertise in pricing their home, making connections with REALTORS®, working with buyers, arranging and staffing open houses, and coordinating with other professionals in the sales process. REALTORS® work independently, for small agencies, or for large brokerages. They help people buy and sell residential and commercial properties, vacation homes and land; they conduct appraisals; they operate in the United States and in other countries; some specialize in auctions; and others are buyer’s representatives. Are you considering a move? Check out Houselogic, NAR’s consumer site, to analyze the pros and cons of moving or staying put, plus a lot more information about owning a home. Check out Houselogic REALTORS® Are Experts Eighty-five percent of sellers were assisted by a real estate agent when selling their home, according to NAR Research, and 79 percent of buyers purchased their home through a real estate agent or broker. Why Use a REALTOR®? Real Estate transactions involve one of the biggest financial investments most people experience in their lifetime. REALTORS® support the Community REALTORS® are proud to support the communities where they live and work with direct support, in-kind contributions and participation. Click here to see some ways the Association gives back to our communities. REALTORS® Protect You Only REALTORS® follow a Code of Ethics. To be a member of NAR and a REALTOR®, a real estate agent must abide by a set of professional principles and service clients fairly. Learn how the Code of Ethics effects everyday real estate practices. Looking for a REALTOR®? Check out our Member Directory View Member Directory